Pay Per Click
PPC stands for Pay-per-click. Pay-per-click is an online marketing model where advertisers have to pay after a potential customer clicks on their ad. The ad redirects them to a landing page or website. SEO is the organic way to generate traffic, while PPC is the opposite. This is a paid form of advertising campaign. These campaigns are executed Search Engine Marketers (SEM). Most of these campaign srea done on search engines, and Google Adwords is the most popular type PPC campaign. This is quick and quite a successful way to drive traffic to your website, and make sales online. Many businesses are waking up to the effectiveness and low cost per acquisitions, and are making PPC campaigns a part of their marketing campaigns. However, for successful campaigns, you need to avail digital marketing services in India, In India, you can hire an internet marketing agency in Pune like Bizifier and start off with PPC campaigns.